--- url: 'https://qubit.capital/blog/india-series-b-plus-weekly-funding-roundup-week-3-june-2026' title: 'India Series B+ Weekly Funding Roundup (Jun 13-20, 2026): $40.6M Raised Across 2 Deals' author: name: Sagar Agrawal url: 'https://qubit.capital/blog/author/sagar' date: '2026-06-20T04:39:02+05:30' modified: '2026-06-19T11:30:41+05:30' type: post summary: 'India Series B+ funding for Jun 12-19, 2026: TruNativ raised $30M and Rusk Media raised $10.6M, totaling $40.6M across two consumer-focused deals.' categories: - Weekly Funding Roundup image: 'https://qubit.capital/wp-content/uploads/2026/06/featured-india-series-bplus-67815.webp' published: true --- # India Series B+ Weekly Funding Roundup (Jun 13-20, 2026): $40.6M Raised Across 2 Deals India’s late-stage funding was thin this week. Two Series B+ deals closed in the June 12 to 19 window, raising a combined $40.6M. Both back consumer companies, and both put money into reaching young Indian buyers where they already spend their time and attention. The split is telling. TruNativ pulled in $30M to push clean-nutrition products onto more shelves and into more homes, while Rusk Media raised $10.6M to scale Gen Z video franchises. Neither company is chasing a frontier technology story. They’re both betting on India’s growing middle class and its appetite for health products and mobile entertainment. Investors here paid for traction and distribution, not promises. Weekly Funding Roundup JUN 12-19, 2026 $40.6M TOTAL RAISED 2DEALS CLOSED MixedSTAGE $20.3MAVG DEAL SIZE INDIATOP REGION BY STAGE Series B$30M74% Pre-Series C$10.6M26% BY SECTOR TruNativHealthtech and functional nutrition$30M Rusk MediaDigital entertainment and creator economy$10.6M Table of Contents - [1. TruNativ Raises $30M For Clean Nutrition](#1-trunativ-raises-$30m-for-clean-nutrition) [Deal Overview](#deal-overview) - [Investor Profile](#investor-profile) - [Company and Leadership](#company-and-leadership) - [Problem and Opportunity](#problem-and-opportunity) - [Product and Technology](#product-and-technology) - [Use of Proceeds and Vision](#use-of-proceeds-and-vision) - [Market Context](#market-context) - [2. Rusk Media Raises $10.6M For Gen Z Content](#2-rusk-media-raises-$10-6m-for-gen-z-content) [Deal Overview](#deal-overview-1) - [Investor Profile](#investor-profile-1) - [Company and Leadership](#company-and-leadership-1) - [Problem and Opportunity](#problem-and-opportunity-1) - [Product and Technology](#product-and-technology-1) - [Use of Proceeds and Vision](#use-of-proceeds-and-vision-1) - [Market Context](#market-context-1) - [Lessons For Founders](#lessons-for-founders) ## 1. TruNativ Raises $30M For Clean Nutrition ### Deal Overview - Stage: Series B - Sector: Healthtech and functional nutrition - Geography: Mumbai, India - Round size: $30M (roughly Rs 290 crore), a mix of primary capital and secondary share sales - Valuation: ~$22M at its prior November 2024 round; stepped up materially at this raise ### Investor Profile [TruNativ](https://trunativ.co) raised the round from OrbiMed, a healthcare-focused investment firm with a long record backing pharma, biotech and consumer-health companies worldwide. Its lead signals confidence that clean nutrition can scale like a consumer-health category, not a niche supplement brand. The cap table also shifted. FMCG major Emami cut its stake from about 19% to 10%, and early backers 100Unicorns, Rainmatter and Venture Catalysts sold out via secondaries. Those exits gave seed investors a return and made room for a larger institutional anchor. ### Company and Leadership TruNativ started in 2019 as a mother-son venture. Mamta Malhotra and Pranav Malhotra, the CEO, founded the company, with Eeshaan Merchant also cited as a co-founder. Before this round it had raised roughly $3.5M in total, including a 2021 seed and the 2022 Emami investment. The team built the brand around everyday use rather than hardcore fitness. That positioning shaped both the product line and the channels it sells through. ### Problem and Opportunity India carries a heavy diabetes and heart-disease load, and most people won’t overhaul their diets to fix it. TruNativ’s bet is that small swaps stick where lifestyle changes fail. If a protein powder works in regular cooking, families use it without thinking of it as a supplement. That framing targets a large, underserved middle market that conventional supplement brands tend to skip. ### Product and Technology TruNativ makes clean-label foods and supplements across sugar alternatives, protein, fibre, gut health, collagen and performance nutrition. Its lead products include Everyday Protein, billed as India’s first multipurpose cooking protein, Everyday Fibre, and a zero-calorie 1:1 sugar replacer. The technical edge is a heat-resistant, flavorless whey formulation that mixes into daily cooking without changing taste. The numbers back the pitch: FY26 revenue of about Rs 130 crore, up roughly 350% over FY25, with 7 to 10 lakh monthly orders and a 45% repeat rate. Demand is balanced across its own site, quick commerce and marketplaces, so no single channel dominates. ### Use of Proceeds and Vision The capital funds a big offline push into Tier I and Tier II cities through supermarkets, modern trade, pharmacies and quick commerce, plus a move into hotels and restaurants. TruNativ also plans to scale its B2B2C ingredients business, widen the product range, and open a Mumbai R&D center called The Good Lab. International expansion is next, with the UAE and Singapore targeted by year-end. Management has set an FY27 revenue goal near Rs 200 crore. ### Market Context India’s protein supplements segment was about $1.03 billion in 2025 and could reach $2.7 billion by 2033. The wider nutraceuticals market sat near $32 billion in 2024. The space is fragmented, with the top five players holding only about 8% share in 2023, which leaves room for clean-label challengers. TruNativ competes with The Whole Truth, OZiva, MuscleBlaze and incumbents like Amul. ## 2. Rusk Media Raises $10.6M For Gen Z Content ### Deal Overview - Stage: Pre-Series C - Sector: Digital entertainment and creator economy - Geography: Mumbai, India - Round size: Rs 100 crore (~$10.6M) - Lead and syndicate: Nazara Technologies, with Info Edge Ventures, IvyCap Ventures and an Audacity VC-led consortium ### Investor Profile [Rusk Media](https://www.ruskmedia.com) drew Nazara Technologies as lead. Nazara is a listed gaming and content company, and its check points to a deliberate tie between gaming audiences and youth video. The round reads as a step toward consolidating those two worlds. Info Edge Ventures and IvyCap Ventures add institutional depth, and the Audacity VC consortium rounds out the syndicate. It’s a mix of strategic and financial backers rather than a single growth fund. ### Company and Leadership Mayank Yadav founded Rusk Media in 2019. The company runs a full-stack model spanning content creation, distribution and monetisation, and it’s grown the top line while trimming losses. FY25 revenue rose 43.1% to Rs 81.38 crore, and losses narrowed about 12% to Rs 25.33 crore. That trajectory, growth with shrinking losses, is what makes a youth-content business fundable at this stage. ### Problem and Opportunity Young Indian audiences watch short, vertical, mobile-first video, and most of that attention sits on platforms the creators don’t own. Rusk’s answer is to own the IP and the franchises, so it isn’t renting an audience it can lose overnight. The opportunity is India’s large, young digital population and rising demand for vernacular, IP-driven entertainment. ### Product and Technology Rusk produces mobile-first formats across scripted fiction, unscripted shows, animation and vertical drama. Flagship IPs include I-Popstar, a talent reality franchise, and Engaged, an unscripted dating show. It distributes through social platforms, third-party streamers like Amazon MX Player and JioHotstar, and its own Gen Z destination, Alright! TV. The company is also building AI-driven production tools meant to cut content costs and speed up output. Audience and engagement data feeds back into what it greenlights next. ### Use of Proceeds and Vision The Rs 100 crore goes into content, platform and technology. Rusk plans to scale its proven IPs into new languages and international markets, launch sports and audio-first formats for Gen Z and Gen Alpha, and invest in proprietary AI production tools. The aim is to turn a handful of hit franchises into a repeatable engine that travels across languages and borders. ### Market Context Rusk operates in India’s fast-growing digital entertainment and creator-economy market, riding the shift to short-form and vertical video. It competes with OTT and social-video studios and distributes alongside major streamers. The Nazara-led round signals consolidation between gaming and youth content, two categories chasing the same young viewers. ## Lessons For Founders - Traction beats narrative at Series B+. TruNativ’s 350% revenue jump and 45% repeat rate, and Rusk’s growth with narrowing losses, did the convincing. - Own your distribution edge. TruNativ spreads demand across channels so none controls its fate, and Rusk owns its IP instead of renting platform audiences. - Secondaries can clean up a cap table. TruNativ used this round to give early backers an exit and bring in a larger institutional anchor. - Solve for behavior, not aspiration. TruNativ wins by fitting into daily habits rather than asking people to change them. - A strategic lead can be worth more than the cash. Nazara brings Rusk a gaming-and-content network, not just a check.